Social Media Management

Managing social media can be a demanding job if you don’t know what you’re doing. In some cases, it can even jeopardize an entire marketing campaign. According to some data, as many as two-thirds of the population in our region and former Yugoslav countries are active participants on social media.

This shows just how much influence social media has on the daily lives of people. Essentially, trends are created on social media, and if you manage to keep up with the latest happenings, it can completely transform your second-rate business.

It’s crucial to realize in time that without professional social media management, you can’t expect visible results and will only waste valuable time. Our team of experts offers you several tips that can help you start successfully promoting your business.

Managing an Instagram Account

Instagram is currently one of the most popular networks, with over 800 million active users. Not long ago, this social network had a bad reputation, especially for business profiles, but over time, Instagram evolved, and today every company has a profile on Instagram.
It’s necessary to create content that is closely related to your business. On the other hand, that content must also be interesting to your audience.

One of the problems business profiles on Instagram face is that profile owners often post content that doesn’t resonate with the audience and fails to attract new followers. The same issue occurs with advertisements, which are often average at best, and as such, they struggle to gain traction on Instagram, resulting in a low number of views.

Managing an Instagram Profile Which has a lower search volume requires clearly defined goals and audience, without which you shouldn’t expect results. In order to expand your influence on Instagram, it is essential that the audience is interested in your content and products.

You need to specify who you are addressing and know who your audience is before starting activities on social media. Thoroughly research how your audience thinks so you can understand what kind of content to offer them

Managing A Facebook Profile

Managing A Facebook Profile It requires uniqueness and a different approach. You want to engage your followers, especially to stand out from the crowd of bad Facebook business pages. Understand that no one wants to see the same campaign ten times.

You’ve probably come across posts and updates shared by many of your Facebook friends because they found them interesting. When a post triggers a wave of sharing, we often call it viral. When you create such content, your followers spread the word about your brand.

To kickstart a wave of reactions, you can post a funny image or challenge. If your post goes viral, that’s excellent marketing, as many people will visit your page and continue sharing the content. A percentage of those who see the content will follow your page and who knows, they may become your client.

The brain processes images 60,000 times faster than text, and for this reason, posts with images get 94% more views than those containing just text and a link. Canva is a great tool that can help you create fantastic visuals or make an internet meme. Try live streaming videos as this is an ideal way to reach your audience

Since the Facebook algorithm is constantly changing, there is no universal answer. Test different techniques until you find the solution that will give your business profile the desired results.

Managing a LinkedIn Profile

Managing a LinkedIn Profile Managing a LinkedIn profile is quite a challenging task as it serves as your business card, representing your business and professional abilities. Due to the high effectiveness of networking with employers or potential clients, LinkedIn is an ideal place to exchange your expertise.

If you are thinking about writing a profile, focus on the benefits so that potential partners can recognize the advantages of working with you. If you’re not sure how this all works, our team of experts will have a detailed conversation with you and offer the most efficient solutions.

In case you want to try this on your own and start filling out your LinkedIn profile, we advise you to first create quality content that will attract attention and help others with their professional decision-making.

Also, focus on achievements. Keep in mind that visitors to your profile share content to improve their careers. Therefore, provide them with informative content that will fulfill their desire for professional accomplishments.

Be interesting and always up-to-date with the latest developments. For example, you can start a conversation about a conference you are attending or share the results of recent research that significantly contribute to the industry you operate in.